Idahoan, “The Little Mermaid”

Idahoan, Disney’s The Little Mermaid DVD re-release: POS/End-cap displays, on-package, sweepstakes

Client Provided Results

  • Media for the promotion included radio and FSI’s in several publications.
  • Increased supermarket visibility & shelf space
  • Due to the promotion, sales increased by 25% during Idahoan’s peak season.

Idahoan, “The Little Mermaid”

pro_Idahoan_LittleMermaid

Sweepstakes

pro_Idahoan_LittleMermaid_Sweep