Product placement allows audiences to directly associate brands with the franchises, characters, and celebrities they love. 60% of viewers feel more positively about brands they recognize from media they enjoy.
Film Product Placement
From the zeitgeist partnerships between Corona and the Fast & Furious Franchise to placing a supersized pint of Ben & Jerry’s in The Hulk’s hand in Avengers: Endgame we pair your brand with Hollywood’s biggest films.
How Can We Help?
Reach out to our clearance experts to assess your script, understand your needs, and get to work.
Cost-effective Campaigns
We work on a cost-effective retainer that provides a guaranteed number of placements with no upper limit. Once we hit our goal, we keep working to place your product in your next customers’ current film and TV obsession.
TV/Streaming Product Placement
The Morning Show, Shrinking, and Young Sheldon are just a few of the total placements secured for Volvo in a single year.
Tie-In Promotions
Research shows that advertising campaigns tied-in to media containing a placement enhances the effect of the placement. For Volvo, International Promotions negotiated iconic partnerships with Summit Entertainment’s The Twilight Saga and Warner Bros’ Tomb Raider (2018).
Brand Integrations
For more specific needs, we utilize three decades of connections & good will in the industry to negotiate brand integrations, paid placement with guaranteed exposure and usage.