Idahoan, Disney’s The Little Mermaid DVD re-release: POS/End-cap displays, on-package, sweepstakes
Client Provided Results
- Media for the promotion included radio and FSI’s in several publications.
- Increased supermarket visibility & shelf space
- Due to the promotion, sales increased by 25% during Idahoan’s peak season.
Idahoan, The Little Mermaid
Sweepstakes
